Easy Bathrooms launches unified commerce across 153 showrooms in 30 days

Easy Bathrooms is the UK’s largest bathroom and tile retailer, with more than 150 showrooms serving homeowners and trade customers nationwide. In 2025, it migrated to Stripe to unify its in-store and online payments and eliminate manual reconciliation.

Lösungen im Einsatz

    Terminal
    Payments
    Elements
    Link
    Radar
Europa
Mid-Market

Challenge

Founded in 2012 in Yorkshire, England, Easy Bathrooms has grown from a wholesale business to an omnichannel bathroom retailer. Today, nearly 71.3% of its sales come from consumers, with the remainder from trade clients and installers. Both groups can buy products online, visit a showroom, or place orders over the phone with a sales representative. But as the business expanded, Easy Bathrooms’ payment infrastructure became difficult to manage.

Easy Bathrooms relied on multiple vendors for its in-store payment terminals and a separate provider for online payment, neither of which integrated with its custom enterprise resource planning (ERP) system. As a result, sales representatives had to manually re-enter in-store transactions into the ERP, and the company had to reconcile online and in-store orders across all locations every night.

“It was extremely cumbersome, because every order had to be reconciled individually. We were nearly at the breaking point—reconciliation alone had become a full-time job,” said Laura Green, chief financial officer at Easy Bathrooms.

The process was even more time-consuming for large orders, which required a deposit up front and a final payment later. Settling these balances was error-prone, requiring the team to manually send invoices and follow up with phone calls or wait for customers to revisit the showroom. Managing credit card disputes was equally inefficient, requiring a paperwork-heavy, back-and-forth process through postal mail and email.

To move forward, Easy Bathrooms wanted to eliminate these manual workflows and improve its online operation—allowing customers to check out quickly, pay over time for larger purchases, and access more payment options. The company also needed to set up reliable fraud protection as payment volume grew.

Solution

In 2025, Easy Bathrooms chose Stripe to integrate in-person and online transactions with its ERP, automate key aspects of its team’s manual workload, and give customers a smoother payment experience as it scaled to new locations.

Across its showrooms, Easy Bathrooms replaced its credit card readers with the Stripe Reader S700, powered by Stripe Terminal. At each location, the team simply powers the devices on, connects them to Wi-Fi, and is ready to take payments in minutes. Each device runs through the same Stripe account, giving Easy Bathrooms central visibility and control over its entire hardware fleet. Terminal also connects directly to the ERP: when a sales representative processes an order, the payment posts automatically.

Easy Bathrooms also migrated its online payment experience to Stripe Payments. The company implemented Stripe’s Optimized Checkout Suite, a set of prebuilt payment UIs and AI models, to create a high-conversion online checkout. Using Stripe Elements, a secure, embeddable UI component, Easy Bathrooms accepts payments by debit card and credit card. The company now accepts American Express, which its previous payment processor could not offer at a competitive rate. Easy Bathrooms also offers buy now, pay later through Klarna, as well as digital wallets including Apple Pay, PayPal, Google Pay, and Onelink, Stripe's wallet that saves payment details to speed up checkout.

To collect outstanding balances, Easy Bathrooms replaced its manual process with Payment Links. Rather than calling customers or asking them to return to a showroom, the team emails a secure link tied to each customer’s specific order in the ERP. Once the customer pays, the transaction is reconciled automatically.

Easy Bathrooms now handles dispute management through the Stripe Dashboard. Instead of handling chargebacks through exchanges over email or postal mail, the company can track and respond to disputes in one place. When a chargeback occurs, the customer account is automatically flagged in the ERP, creating a clear audit trail of every interaction.

The company also adopted Stripe Radar, which uses AI to identify and prevent fraud while letting legitimate transactions go through.

Results

Easy Bathrooms unifies payment operations across 153 showrooms in 30 days

In just 30 days, Easy Bathrooms replaced fragmented, time-consuming payment processes with a fully unified experience that connects every channel, location, and customer interaction. Each showroom went live with an S700 reader connected directly to the ERP, Payment Links for collecting outstanding balances, and a conversion-optimized online checkout that gives customers flexibility to browse and buy online or in-person—all managed under one Stripe account.

“Stripe gave us one place to manage all our transactions and locations, which improves our visibility across operations. Plus, it saves our stores so much time—they just rave about it,” said Green.

Easy Bathrooms saves nearly three days a week on manual reconciliation

By moving to Stripe, Easy Bathrooms now saves nearly three days of reconciliation work every week. Payments post automatically, and end-of-day balancing has been eliminated.

"It has reduced the reconciliation process to next to nothing in comparison to the tedious, daily process it was," said Laura. "Just a huge time saving.”

Easy Bathrooms processes more than £100 million in annual payment volume through Stripe

Easy Bathrooms now processes more than £100 million in annual payment volume through Terminal and the Optimized Checkout Suite, with 20% of transactions completed through Onelink’s one-click checkout. In January 2026, the company recorded its highest revenue month to date, and average order values increased 13% in the year.

With Payment Links, customers can pay outstanding balances on their own time without needing to return to the showroom or settle payments over the phone. That helps Easy Bathrooms get paid faster, reduce errors, and reconcile orders automatically.

"Payment Links makes it much easier for customers and has massively improved the way we close orders,” said Steve Browett, director at Easy Bathrooms.

Easy Bathrooms blocks £25K in fraudulent transactions with Radar

Since adopting Radar, Easy Bathrooms has blocked £25K in fraudulent transactions without adding manual work for its team. Disputes were £34.4K in Q3 of their financial year and £11.8K in Q4, giving a reduction quarter on quarter of 66%. As of the end of May, disputes for Q1 FY27 are £2K.

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