Payment optimisation strategies: A guide for businesses

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  1. Introduction
  2. How to figure out the right payment optimisation strategies
  3. Payment optimisation strategies
    1. Fine-tune for mobile
    2. Embrace local acquiring
    3. Be aggressive about fraud detection and prevention
    4. Automate wherever possible
    5. Enable contactless payments at scale
    6. Create a unified commerce experience
  4. How Stripe Payments can help

Efficient, secure, and customer-centric payment systems are an important part of an overall business strategy. The way businesses manage transactions can profoundly impact both their profit and future stability and growth. For example, failed payments are estimated to have cost subscription companies roughly US$129 billion in 2025.

In the age of global commerce and technological improvement, businesses must reassess their payment strategies. Refining your business's payment operations can cut costs while simplifying processes, enhancing security, and improving the overall customer experience.

Below, we'll explore some of the most effective strategies businesses can use to fine-tune their payments, from mobile optimisation and local acquiring to fraud detection and more.

What's in this article?

  • How to figure out the right payment optimisation strategies
  • Payment optimisation strategies
  • How Stripe Payments can help

How to figure out the right payment optimisation strategies

Before you explore specific strategies, here's the process you can use to build a list of payment optimisation strategies specific to your needs:

  • Assess current payment environment: First, evaluate your existing payment processes, systems, and technologies. Understand your current challenges, inefficiencies, and areas for improvement. This assessment should include analysing transaction volumes, payment methods, transaction costs, customer feedback, and any identified security risks or fraud incidents.

  • Define business objectives: Outline your payment-related business objectives and goals. These might include reducing costs, improving the customer experience, increasing cash flow and predictability of financial models, expanding into new markets, or mitigating fraud risks. It's important to align your payment optimisation strategies with your overall business objectives.

  • Identify key market factors: Consider the specific markets in which your business operates and where you plan to expand. Each market might have unique payment preferences, regulations, and infrastructure. Research payment trends, consumer preferences, local payment methods, and any regulatory requirements that might impact your payment strategy.

  • Analyse industry best practices: Study the payment practices and strategies employed by successful businesses in your industry. Look for case studies, research reports, and success stories for insight into effective payment optimisation strategies. Identify practices that align with your business model and objectives.

  • Engage stakeholders: Involve relevant stakeholders – for instance, finance, information technology (IT), operations, customer support, and marketing teams – in the decision-making process. Gather their insight, perspectives, and challenges related to payments. This collaboration will help identify opportunities and ensure the final payment optimisation strategies align with the broader organisational goals.

  • Consider scalability: Anticipate future growth and scalability requirements when you design payment optimisation strategies. Evaluate how different solutions accommodate increasing transaction volumes, expansion into new markets, and changing customer needs. Choose strategies that can be adjusted and scaled as your business grows.

  • Evaluate costs and benefits: Assess the costs, both up front and ongoing, associated with implementing each payment optimisation strategy. Consider factors such as integration costs, system upgrades, staff training, and potential savings in transaction fees or operational efficiencies.

  • Prioritise and develop an action plan: Based on the assessment of your business needs, goals, and market factors, prioritise the payment optimisation strategies that suit your business. Develop a detailed action plan that outlines specific steps, timelines, responsible parties, and key performance indicators (KPIs) – for example, authorisation rate, cost to accept, chargeback rate, and involuntary churn – to measure each strategy's success.

  • Implement, monitor, and improve: Implement the selected payment optimisation strategies, ensuring proper integration with existing systems and processes. Continue to monitor the impact of the strategies on your business metrics and customer experience. Collect feedback from stakeholders and customers to identify areas for further improvement. Make adjustments as needed to improve the effectiveness of your payment strategies.

Payment optimisation strategies

Here are six strategies that reflect major shifts in customer habits, payment technology, and global commerce.

Fine-tune for mobile

Mobile wallets and in-app checkouts turn payment into a one-tap action. Adjusting your checkout for mobile can remove form-filling friction, reduce cart abandonment, and cater to the growing number of customers who rely on digital wallets like Apple Pay and Google Pay for their convenience, network tokenisation, and other benefits. According to a 2026 survey, mobile wallets account for 56% of global e-commerce transactions and 33% of in-store spending.

In 2024, Starbucks reported that it processed roughly 31% of its US transactions through its mobile app by integrating one-touch payments with loyalty rewards and order-ahead features.

Stripe provides comprehensive support for mobile payments. Using Stripe's software development kits (SDKs) for Android and iOS, businesses can integrate Stripe into their mobile applications. This provides their customers with a smooth, secure, and convenient payment experience. Stripe also supports digital wallets including Apple Pay and Google Pay, which enables customers to make quick, secure purchases using this increasingly popular payment method.

Embrace local acquiring

Local acquiring routes cross-border transactions through a domestic bank or payment gateway in the customer's country, significantly reducing foreign exchange fees and interchange costs. It also dramatically improves authorisation rates, as domestic issuing banks approve local transactions far more consistently than they do cross-border requests.

Businesses can increase their payment approval rates by as much as 40%. Consider Airbnb's payment strategy: to accommodate varying payment preferences across different countries, Airbnb adopted local acquiring, making the transaction process smoother for both hosts and guests. This has allowed Airbnb to tap into local markets more effectively.

Using modern payment orchestration platforms equipped with smart dynamic routing, businesses can automatically direct each transaction to the specific local acquirer most likely to approve the transaction at the lowest interchange cost. Stripe supports local acquiring through its global payment and treasury network. With Stripe, businesses can process payments in over 135 currencies and access local payment methods in key markets around the world. This can result in higher authorisation rates, lower costs, and a simpler payment experience for customers.

Be aggressive about fraud detection and prevention

Fraud is a major concern in today's digital environment, and businesses must be proactive in detecting and preventing fraudulent transactions. By using advanced technologies such as machine learning and AI and deploying tactics such as 3D Secure authentication, modern fraud prevention can evaluate transaction risk in real time and stop unauthorised payments without causing false declines for legitimate buyers.

For example, American Express uses advanced machine learning algorithms to monitor over US$1.2 trillion of its annual transaction value for fraud. This aggressive approach to fraud detection has allowed it to maintain a fraud-to-sales ratio that's among the lowest in the industry.

Stripe Radar, which is included with Stripe, is a suite of AI-powered fraud detection and prevention tools that uses data from millions of global transactions processed by Stripe to help businesses prevent fraudulent transactions. It allows businesses to set custom rules for more nuanced control, providing well-rounded, automatic fraud protection.

Automate wherever possible

Automating payment operations eliminates manual data entry, lowers administrative overhead, and accelerates financial reconciliation. Automated workflows handle recurring billing, prorations, retries for failed payments, and refund processing without requiring additional staff. Furthermore, automation also enables better tracking and reporting, which can provide valuable insight for business decision-making and strategy.

Businesses that automate their processes can see an increase in efficiency, which means fewer manual errors and less time spent on mundane tasks. Stripe provides a powerful application programming interface (API) and webhooks that enable businesses to automate a wide range of payment tasks, from creating recurring billing and subscription plans to handling refunds and chargebacks.

Stripe Sigma is a data analysis tool based on Structured Query Language (SQL) that can automatically generate financial reports, aiding in business decision-making and strategy.

Enable contactless payments at scale

Modern in-person shoppers expect fast, contactless payment experiences at the point of sale. Supporting contactless cards and mobile wallets can speed up line queues, increase transaction throughput, and capture spontaneous in-store purchases. Contactless payments can also provide better data for analysis and personalisation efforts, offering businesses the chance to better understand their customers and improve their offerings accordingly.

Apple Pay is one market-leading example. By making transactions fast, secure, and contactless, it's grown to one of the most widely accepted mobile payments platforms, with about 67 million users in the US as of 2026.

All of Stripe's payment solutions, including Stripe Terminal, can accept in-person contactless payments. With precertified card readers and a robust SDK, businesses can build their custom payment experiences for in-person transactions. Stripe Terminal supports cards with Europay, Mastercard, and Visa (EMV) chips and contactless methods like Apple Pay and Google Pay.

Create a unified commerce experience

Unified commerce involves integrating all sales channels (e.g., physical stores, online platforms, mobile apps) to provide a convenient shopping experience. This means a customer can start their shopping journey on one channel and finish it on another, with their data integrated across all platforms.

There are several benefits to this approach: it can increase sales by removing barriers to purchase, improve customer satisfaction by offering convenience and flexibility, and provide businesses with a holistic view of customer behaviour.

Stripe helps businesses create a unified commerce approach by fluidly integrating online and offline payments. The Stripe Dashboard allows businesses to manage payments across all channels in one place, providing a complete view of their performance. Businesses can also use Stripe's API to sync customer data across platforms, which can enable personalised, intuitive customer experiences across all channels.

How Stripe Payments can help

Stripe Payments provides a unified, global payments solution that helps any business – from scaling startups to global enterprises – accept payments online, in person and around the world.

Stripe Payments can help you:

  • Optimise your checkout experience: Create a frictionless customer experience and save thousands of engineering hours with prebuilt payment UIs, access to 125+ payment methods, and Link, Stripe's consumer network.

  • Expand to new markets faster: Reach customers worldwide and reduce the complexity and cost of multicurrency management with cross-border payment options, available in 195 countries across 135+ currencies.

  • Unify payments in person and online: Build a unified commerce experience across online and in-person channels to personalise interactions, reward loyalty and grow revenue.

  • Improve payment performance: Increase revenue with a range of customisable, easy-to-configure payment tools, including no-code fraud protection and advanced capabilities to improve authorisation rates.

  • Move faster with a flexible, reliable platform for growth: Build on a platform designed to scale with you, with 99.999% historical uptime and industry-leading reliability.

Learn more about how Stripe Payments can power your online and in-person payments or get started today.

The content in this article is for general information and education purposes only and should not be construed as legal or tax advice. Stripe does not warrant or guarantee the accuracy, completeness, adequacy, or currency of the information in the article. You should seek the advice of a competent lawyer or accountant licensed to practise in your jurisdiction for advice on your particular situation.

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