How to optimize your vertical SaaS strategy

Stripe partnered with Tidemark on their new report, which includes granular data from vertical SaaS companies globally on attach rates, multiproduct sequencing, retention, and more.

Tidemark: 2024 Vertical & SMB SaaS Benchmark Report

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New benchmarking report

The state of vertical SaaS

With data collected from 246 vertical SaaS companies representing a mix of sectors, ARR ranges, geographies, and funding stages, this new report covers industry-specific metrics and benchmarks for a wide range of topics, including attach rates and revenue lifts from launching new products.

Optimize your vertical SaaS strategy

Benchmark your business to inform your product planning

Read the report to learn about:
  • Vertical SaaS control points
  • Payments and financial services
  • Multiproduct sequencing—what to build and when
  • The AI opportunity
  • The foundations of extending through the value chain

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Expand into financial services

Start with payments and add more revenue lines with a complete suite of products, including loans, expense cards, and banking-as-a-service.

Scale globally

Reach more customers globally with a single, global platform. Expand to 40+ countries without establishing local entities or bank accounts, and support 135+ currencies and dozens of local payment methods.

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