Despite being a global brand, Le Monde’s readership consisted primarily of people who speak French. With a goal of expanding internationally with digital content in English, Le Monde needed to offer adapted payment methods to attract and retain new subscribers, particularly in regions such as the US and Africa. Le Monde also needed an improved payments experience that could efficiently handle PSD2 regulations.
Le Monde partnered with Stripe to provide a frictionless payments experience to subscribers around the world, with local payment methods that are recognised and trusted. Stripe’s robust API translates to an intuitive, fast checkout experience and reduced failed transactions. Le Monde also leverages Stripe Sigma in the Dashboard for real-time reports and Stripe Radar to manage fraud and minimise risk.
Stripe enables Le Monde to streamline its technology solutions while driving subscriber acquisition. “Stripe helps us not only improve our payment management system in France but also scale our business to international markets,” says Louis Dreyfus, CEO of Le Monde. “Now we’ll be able to capture all the payments we were not able to before.” To receive maximum benefit of Stripe’s capabilities, Le Monde plans to migrate all the company’s other brands to Stripe to handle payments.