Stripe brings a new checkout experience for Facebook
SAN FRANCISCO and DUBLIN–Stripe, the programmable financial services company, today announced it is helping bring a new checkout experience to Facebook. It enables buyers to purchase products from businesses like Fanatics and Quince in just one click, whether from a business’ website or within the app after clicking on an ad.
Businesses can opt into selling via ads in Facebook through a toggle in the Stripe Dashboard, and link their Meta ads account. Once enabled, when a buyer sees an ad on Facebook and taps the “Buy now” button, Meta surfaces a native checkout powered by Stripe. The experience uses a buyer’s saved credentials from their Meta wallet. The Agentic Commerce Protocol underpins this new purchasing flow. In the future, businesses will be able to enable a similar purchasing flow across Meta surfaces, including Instagram ads.
“At Fanatics, we’re obsessed with the fan experience, which means meeting fans wherever they are and making it easy to shop across their digital journey. Agentic AI is opening up new ways for us to do that. With Stripe’s Agentic Commerce Suite powering checkout within Meta’s platforms, fans can move from discovery to purchase in just a few taps, unlocking faster, more seamless ways to shop the gear they love,” said Sashanka Vishnuvajhala, SVP of technology at Fanatics.
“At Quince, we’re focused on making it easier for customers to shop with us wherever they are. Stripe’s Agentic Commerce Suite allows us to reach customers across emerging AI-powered platforms through a single integration, while keeping the experience seamless,” said Steve Neola, VP of product at Quince.
“Reducing the steps between discovery and purchase is great for both consumers and businesses. We’re thrilled to partner with Meta to bring a new checkout experience to Facebook, powered by Stripe’s infrastructure for commerce in the AI era,” said Kevin Miller, head of payments at Stripe.