Insider lessons and growth strategies from industry leaders

With technology and customer behaviour evolving fast, the playbook for growing revenue is changing. In our new guide, we asked leaders from companies such as Anthropic, Visa, Klarna, and Mindbody what actually works. Read their candid – and sometimes unconventional – strategies to drive growth with a strong payments infrastructure, AI adoption, smooth user experiences, and more.

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Turn payments into a growth engine

Practical growth strategies from industry leaders

Dive into strategies that drive revenue growth using the latest payment technologies – from AI and stablecoins, to authorisation, fraud, and cost optimisation. Here are some of the insights you’ll find:
  • Ambitious growth plans start with resilient and scalable payments infrastructure
  • Your payment strategy is integral to your product strategy and customer experience
  • Stablecoins and access to local payment methods are key for global expansion
  • AI helps personalise experiences, improve efficiency, and identify at-risk payments to reduce fraud

Everything is AI until it just works.’ As we get more sophisticated with customer engagement, the frontier step is called AI, and the old steps are now just software.

**Kate Jensen, Head of Revenue

Every step of the payment journey involves differentiating factors that impact security, user experience, and business growth. Payments aren’t just a cost, they’re a fundamental part of enabling seamless commerce and reducing risk.

**Sandi Wenas, Senior Software Engineer Manager

The best payments experiences are the ones that are transparent; they disappear into the background.

A.J. Axelrod, VP of Payments and Financial Services

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